Ulises Valdez, Bartolomei Ranch Vineyard Manager

Ulises, our vineyard manager, who happens to be one of the most respected guys in the Russian River Valley, showed up too (which doesn’t usually happen during our harvest).  When Rod asked him why he’d shown up and why he was picking grapes (again, doesn’t happen), he said, “It’s the first day of harvest for us and we’re celebrating”, Rod and I celebrate everything.  Any chance for some champagne, a great dinner with the kids, a cake….  Rod said, “Oh, how are you celebrating?”.   Ulises said, “Man I’m PICKING GRAPES”.  Oh, that kind of celebrating…

 The weather was gorgeous, the kind of crystalline sunshine that makes everything gleam and photograph perfectly.

Megan, me and my husband Rod, sorting our Russian River Valley pinot noir at harvest

My kids, Rocco and Helen doing the real work- picking! Oh, wait, eating...

Megan, our Farmhouse sommelier, and No Name Winery (no,not the name of the winery) Winemaker, had already arrived with her Dad.  As an aside, I’d never met her dad, Ted, before- it was great to have him there with us!  If you read my first entry on our little project, you might remember that Megan comes from a restaurant family, her dad’s the chef/owner of Passionfish in Pacific Grove.  As another aside, if you did read that, would it have killed you to comment?  Anyway…

The weather was amazing, the crew was in action and the fruit flew off  the vines and into the bins, all gorgeous and purple and with very little sun damage (we’d worried that there was more).

Russian River Valley Pinot Noir, Clone 16, Jackson Clone

We only picked a ton (enough for about 60 cases of finished wine), so of course it wasn’t going to take long.   As the fruit came in, we sorted out any M.O.G (matter other than grapes) and the few clusters that did have sun damage, or sun burn, from a nasty heat spike a couple of weeks ago.  Once all of the fruit was into the half-ton picking bins, the crew loaded them up and hauled them over to C. Donatiello Winery, where we’re going to use their facility to make our wine.

Winemaker, Megan Glaab, sorting fruit

They spent the night in cold storage- just to make sure they were good and cold when it was time to process them.  Then, early Tuesday morning, the crew got back together, over at the winery, and the grapes were de-stemmed, sorted (to make sure nothing but pristine fruit went into the fermentation bin) and tucked into bins to cold soak.  The grapes will spend 5-7 days, just gently resting , while temperature control is used to hold off fermentation.   A juice panel went off to Vinquiry for analysis of acid and sugar, and so far, it’s all looking great.  Next step: Fermentation!

The Wine Country Shipping Van, All Refrigerated and Ready

You visit the wineries, purchase a bottle here and there, a case here and there, whatever you like.  You bring them back to Farmhouse, fill out a little form, and voila.  A whole future of memorable evenings is on the way to your door. 

Our guests put together such fun combinations (we always peek, I have to admit that).  We have people that have a theme- all pinot noir from small producers for example.  We’ll see twelve different bottles from twelve different wineries (Copain, Lynmar, Porter Creek and Hartford Court seem to be some big Farmhouse guest favorites- this week anyway).  Some go with all white or all big heavy reds…  I’ve been seeing a lot of that fantastic Martinelli Zinfandel… Or visit each of our eleven Winery Partners and have one slot to spare…Some guests want to make sure they won’t run out of that tiny production wine they’ve fallen in love with- they’ll ship home a case or two of each.

And, if guests want to mix the Wine Country Take Home up just a little- they can even include olive oil, jams and other non-wine memories… They tuck right into those fabulous- eco-friendly, recyclable shippers!  No extra cost to mix it up a little.  We love Preston Olive Oil, Kozlowski Jams and absolutely everything up at Quivira! 

Kozlowski Farms Jams, Russian River Valley Wine Country

You purchase it, leave it with us, and they pick it up and do the rest for you.  They’ll hold it for you if you’re not headed home right away (they’re holding some for guests who won’t be home unitl October).  They package it and they ship it to you under perfectly controlled conditions.  Oh, for those of you on Horizon Air, you can carry one case back with you for free.  Then Wine Counry Shipping willl ship the rest for you…

When you get here, don’t hesitate to ask me or my brother or our fabulous concierge team for recommendations for your own specialized take home box.  We love to help create fun, exciting vacations followed by really wonderful (and tasty) evenings at home.

Joe and me in front of the Conde Nast Building.

Susie Dobson, our fabulous PR person, put the word out that we’d be there introducing our new spa.  We gave her a “wish list” of editors and publications- O Magazine, Elle Magazine, Vogue, Travel and Leisure, Conde Nast Traveller, Town and Country, Departures… You get the gist.  And Joe and I were astounded by the response we got.  They ALL agreed to meet us.  Plus, Susie set up loads of meetings with freelance writers and tucked them in everywhere.

Then we got nervous.  Showing them around Wine Country is one thing- it’s easy to get how beautiful, friendly and delicious it is when you can actually see, experience and taste it.  But bringing the Farmhouse to them?  What to do?  So, after much pondering, we came up with a cool little gift bag.  The concept was Farm-to-Table.  And the bag included the makings for an afternoon tea and a mini facial.  Using the same ingredients- carrots, chamomile and honey- all from our ranch.  We offered the chamomile as a tea, the honey as a sweetener and the carrots baked, by Pattie, into gorgeous little white chocolate dipped madeleines.  Then, for the spa/facial component, the chamomile as a bath addition, the honey as a “honey pat” skin treatment (see below for technique) and the carrot tops as a facial spritz (our Spa Partners, Peggy and Loma actually made a carrot-top infusion that we packed and brought.)  We hand stamped some recycled cotton bags, tucked the goodies in with a bottle of Fred Scherrer’s fabulous RRV Pinot and a bunch of fresh carrots (those were interesting to manage- I was obsessed with the tops staying fresh and crisp throughout the trip.  They actually ended up living in the bathtub, slathered with ice.) and volia!  Farmhouse in a sack.   Or something like that…

So, we spent three days, dashing around the city from amazing office to amazing office talking about our incredible new spa and our recent expansions and our never ending plans for what’s next.  We ate to-die-for food in extraordinary environments with great new friends and really lived it up.  But, boy were we glad to get home!

Here’s the Honey Pat Technique:

Autumn honey from the Bartolomei Ranch

The Honey Pat from The Spa at Farmhouse Dip your fingers into a bit of honey and apply it to your face in an upward revolving motion.  Now pat your face with your fingertips as if you were typing a letter on your face.  Once the mask is very tacky, rinse your face with tepid water or mineral water.  Honey is a natural rejuvenator and humectants and leaves you feeling refreshed and invigorated.  Skin ages not because it loses its ability to hold oil, but because it loses its ability to retain moisture.  Honey is a natural hydrator, that is, it seems to have the capacity to maintain or restore the normal proportion of water in the skin.   The Honey Pat feels smooth and leaves the skin lightly tight and firm with a warm feeling and light, pleasant smell.  Because the honey is acid, it helps to rid the face of blemishes and blackheads.

Images of our new spa taken by photographer Edward Duarte

In partnership with Francis and Alexander (of Auberge du Soleil, Calistoga Ranch, Solage, and Mansion on Peachtree fame, just to name a few) Farmhouse, or rather I, get to announce the launch of our fabulous new farm-to-table spa- Spa at Farmhouse, by Francis and Alexander.  Romantic couples treatments, girls getaways or individual therapeutic healing, our new spa embraces and celebrates it all!  Exciting, huh?  Well, it really, really is for us.  Spas are hard.  Really hard.  I should know.  My brother, Joe and I have been at this for nine years.  And we’re just getting it right. 

Peggy Francis and Loma Alexander

 Joe and I bought the then rundown and oh so creepy (but loaded with potential and a great location in the Russian River Valley Wine Country!)  Farmhouse back in 2001 (Valentine’s Day was our first day of ownership), with an incredibly optimistic business plan and about $.50 to update the entire property and realize our “vision”  (oh my!).   

For what seemed like the worst, but turned out to be the better, we didn’t have the upfront money to simply come in and fix everything that was wrong .  We had to do it bit by bit, as we earned the money.  But, in retrospect, we could have spent millions- and we’d have spent it all wrong. Our first “direction” for the property “Wine Country Chic Amid the Vines” (what does that even mean?) involved a lot of shiny fabric that couldn’t be burned with a blow torch or stained with squid ink…  (apparently we didn’t have much faith in our guests-to-be…)  Although we’ve always emphasized local, seasonal and organic- for ages, we just didn’t know how to take that out of the restaurant and into the rest of the business.

We”ll, through endless fits and starts, we’ve finally come to a point where Farmhouse is a truly Farm-to-Table property-wide.  Meaning that the food and products from the farm, ours and our neighbors,  make their way into every corner of the business.  From breakfast to spa to dinner to the product you use in your after dinner bath, the farm is present.

Early winter honey from the bees on our ranch

Last year we added the Barn, redecorated and re-renovated the Cottages and restaurant- and last but far from least, we’re finally launching the spa we’ve been dreaming of.

The spa has been, by far, the toughest thing to get our arms around.  When we purchased Farmhouse, our then marketing consultant convinced us that we needed a “spa”.  Guests of a “Wine Country Chic” Inn wanted massage!  Well, that sounded good to us.  So we hired a local massage therapist to head it up, got some phone numbers from some local therapists and voila!  Most of our rooms were too small to fit a massage table, so our “spa” moved all over the property, each location weirder, colder and more remote than the last. 

Finally, about 5 years ago, Joe and I decided to give our little spa a home at last.  Still, with no budget, we committed our vast and completely under utilized “event center” (that’s a whole other story) to the spa.  We built some walls, painted them sky blue and yellow (I know, what was I thinking), brought in a wonderful local woman to “manage” it, and called it a day.  With grand dreams of farm-to-table treatments, utilizing our own cream, eggs and honey, Joe and I waited.  And waited.  And, what we ultimately found out was that spa is easy to talk about and as hard to make happen as a Michelin Starred restaurant.  See, we’re learning as we go!

Outdoor massage, fireside on a Barn deck

This time, I think we’ve done it right.  We turned to Myra Hoefer again for the interior design.  Weathered wood floors, creamy wainscotted walls and fresh, farmy accents have evolved our two spa rooms into cozy, warm and simply lovely spaces.  Our great room has been transformed into a haven for relaxation.  Comfy chairs, ottomans and sofas invite guests to choose one of our many lovely spa, art or design books off our huge farm table (or bring a book of their own) and stay a while. 

One of our lovely new spa rooms, designed by Myra Hoefer

Well, I’m so pleased and proud of the partnership that we’ve created and that’s resulted in our incredible new spa!  Please, take a look at our new spa menu, an actual masterpiece by Francis and Alexander.  We think it’s simply delightful- and hope you’ll join us soon and take advantage of one of our new treatments.  They’re all so exciting and will make you feel divine.   ”Catherine’s Favorite” really is my favorite.  Every time I have it my five year old daughter makes me bring her a towel with the delicious scented oil for her to sleep with (cute, huh?).  But the Carrot, Carrot, Carrot is wonderful too.  Loma actually has added a fresh carrot eye treatment and has been finishing it up with a carrot muffin.  So Carrot times 5?  Maybe too much.  Then again, maybe not.

Needless to say, once we finished building the building and expanding the property, we had to learn how to run the thing.  And, while it’s been challenging in a number of ways, to go from a tidy little ten room country inn to what really amounts to a small hotel, in a recession to boot,  I don’t think we’d change a thing. 

So, this is a long way of saying that I really thought I’d have more time to write blog entries.  But, I spend all of my time working on sales, marketing and public relations programs, plus all of the wonderful fun day-to-day stuff that still goes on everyday.  Joe and I have brought on some amazing, incredibly talented consultants to help us brand and position Farmhouse, and now we have a lot of meetings.  But, boy, have we learned a lot.  And it has actually been so much fun!

But, here it is, a super-rainy day.  Joe’s gone on an actual vacation (Nevada to take the kids to see the in-laws, but I’m calling it a vacation…)  My meetings are done for the day.  The river is rising, and I’m drinking a fabulous cup of cocoa and thinking about how lucky I am. 

Here’s the recipe for the cocoa and marshmallows- in case you’re in the mood for something cozy.  (This is a great rainy day project with kids, too).

Cocoa Mix

2 cups powdered sugar
1 cup cocoa (we use Valhrona)
2 1/2 cups powdered milk
1 teaspoon salt
2 teaspoons cornstarch
1 pinch cayenne pepper, or more to taste
Homemade marshmallows
Hot water or millk
Preparation:

Combine all ingredients in a mixing bowl and incorporate evenly. In a small pot, heat 4 to 6 cups of water.Fill your mug half full with the mixture and pour in hot water or milk. Stir to combine. Add marshmallows to taste. Seal the rest in an airtight container, keeps indefinitely in the pantry.

Vanilla or Peppermint Marshmallows       
 
3 envelopes of unflavored gelatin ·        
1/2 cup cold water ·        
2 cups granulated sugar ·        
2/3 cups corn syrup ·        
1/4 cup water ·        
1/4 teaspoon salt ·        
1 Tablespoon pure vanilla or peppermint extract ·        
Confectioners’ sugar for dredging
Preparation:
In the bowl of an electric mixer, sprinkle gelatin over 1/2 cup cold water. Soak for 10 minutes.
Combine sugar, corn syrup, and 1/4 cup water in a small saucepan. Bring to a boil and boil hard for 1 minute. Pour boiling syrup into gelatin and mix at high speed. Add the salt and beat for 12 minutes. Add extract and incorporate into mixture.
 Scrape into a 9 x 9-inch pan lined with oiled plastic wrap and spread evenly.
(Note: Lightly oil hands and spatula or bowl scraper).
After pouring marshmallow mixture into the pan, take another piece of plastic wrap and press mixture into the pan.
Let mixture sit for a few hours. Remove from pan, dredge the marshmallow slab with confectioners’ sugar and cut into 12 equal pieces with scissors (the best tool for the job) or a chef’s knife. Dredge each piece of marshmallow in confectioners’ sugar.

Hope you enjoy it.  I sure am.